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040 -CATALOGING SOURCE
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a
Original cataloging agency
NEU GrandLibrary
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010 -LIBRARY OF CONGRESS CONTROL NUMBER
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a
LC control number
97036415
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020 -INTERNATIONAL STANDARD BOOK NUMBER
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050 -LIBRARY OF CONGRESS CALL NUMBER
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a
Classification number
HF5415.2
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b
Item number
.B779 1998
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082 -DEWEY DECIMAL CLASSIFICATION NUMBER
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a
Dewey Classification
658.8/3
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100 -MAIN ENTRY--PERSONAL NAME
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a
Personal name
Burns, Alvin C.
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245 -TITLE STATEMENT
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a
Title
Marketing research /
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c
Statement of responsibility, etc
Alvin C. Burns, Ronald F. Bush.
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h
Medium
BOOK
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260 -PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
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a
Place of publication, distribution, etc
Upper Saddle River, N.J. :
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b
Name of publisher, distributor, etc
Prentice Hall,
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c
Date of publication, distribution, etc
c1998.
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300 -PHYSICAL DESCRIPTION
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a
Extent
1 v. (various pagings) :
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b
Other physical details
ill. (some col.) ;
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c
Dimensions
26 cm. +
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504 -BIBLIOGRAPHY, ETC. NOTE
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a
Bibliography, etc
Includes bibliographical references and index.
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538 -SYSTEM DETAILS NOTE
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a
System details note
System requirements for accompanying computer disc: Windows 95, Windows NT 3.51 or higher.
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650 -SUBJECT ADDED ENTRY--TOPICAL TERM
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a
Topical term or geographic name as entry element
Marketing research
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700 -ADDED ENTRY--PERSONAL NAME
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a
Personal name
Bush, Ronald F.
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